Tera Classic
MMORPG
2021-2023
Platforms
App
Design
UX, UI, iXD
Type
Concept Design
Game Launch, Live Operations
Concept Design
Game Launch, Live Operations
Service Area
China, Japan, South Korea
Southeast Asia
China, Japan, South Korea
Southeast Asia
Company
Longtu Games
Perfect Harmony of Classic Nostalgia and Modern UXUI
A UXUI design renewal project for Tera Classic, developed by Lantu, a joint venture between Longtu and LINE, aimed at entering the Chinese and Asian markets. While evoking nostalgia for the existing IP, we combined localized magic, darkness, and forest themes with modern design elements to create an immersive gaming experience for the core target audience of players in their 30s and 40s.
Perfect Harmony of Classic Nostalgia and Modern UXUI
A UXUI design renewal project for Tera Classic, developed by Lantu, a joint venture between Longtu and LINE, aimed at entering the Chinese and Asian markets. While evoking nostalgia for the existing IP, we combined localized magic, darkness, and forest themes with modern design elements to create an immersive gaming experience for the core target audience of players in their 30s and 40s.
Role
Creative Direction
Art Direction
UX Design Lead
Research
Creative Direction
Art Direction
UX Design Lead
Research
Renewed Tera Classic UXUI
A UXUI design that preserves Tera's unique visual identity while incorporating elegant curves and sophisticated lighting effects. The harmonious combination of blue and purple color schemes enhances the game's fantasy world, while the intuitive interface improves the overall user experience.
UXUI Design Detailed Process
Explore the core UXUI design elements in the Tera Classic renewal project. We introduce the intuitive navigation, dynamic effects, feedback loops, and other key design decisions that enhance the user experience, along with the process of building a visual identity centered around the 'Magical Dark Forest' concept.
Explore the core UXUI design elements in the Tera Classic renewal project. We introduce the intuitive navigation, dynamic effects, feedback loops, and other key design decisions that enhance the user experience, along with the process of building a visual identity centered around the 'Magical Dark Forest' concept.
Credits
Creative Director
bin
Concept UI Designer
Jiang Xiaosan
Shi Xintong
Jiang Xiaosan
Shi Xintong
UI Designer
Yan Siyu
Wang Caihong
Zhao Jiejie
Yan Siyu
Wang Caihong
Zhao Jiejie
UX Designer
Tu Chongyu
Tu Chongyu
interaction Designer
Bu Fan
Bu Fan
Visual Designer